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We can all face troublesome situations or tricky decisions at some point
in our publishing career. I know I did. With my years of publishing and
management experience, I can give you a little help to find the right solutions.
answers to your key business
|Before you leap into developing learning resources for a new sector
or subject area, I can advise on publishing strategy and help to define
your target market and ‘must-have’ product features for
your new title.
|Need to ensure that all your new products are out on time to gain
maximum competitive edge and optimise their success? Are your internal
processes up to it? Is your team ‘switched on’ to on-time
|I can organise in-house interviews, team workshops, and questionnaires
to sound out fresh answers to old problems.
: clear the backlog
|Pushed for time? In-house resources run dry? We can
project manage time-critical products and engineer
on-time delivery with effective author management techniques.
|You may be without a key member of staff for a period
of time. With bags of experience of interim management,
we can help plug the gaps and keep your publishing on track.
|Where we’ve carried out the research, we can
often provide follow-up consultancy to bring projects
to concept stage and create a market-led author brief to direct authors
to create the product you know the market needs.
: get you or members of your team up
to speed quickly
|Fast track your new, less experienced team members to achieve their
goals and consolidate their publishing strategy in double-quick time.
|Focus publishing expertise where you need it, when you need it.
|Do you wish your publishers and editors knew more about
how to carry out market research? I can provide in-house training
on researching the educational market, and publishing and editing
resources that will sell. I tutor a one-day course for the Publishing
Training Centre ‘Market Research for Educational Publishers’
which is usually run twice a year.
I carry out every project with the hope of you being so pleased with the
results that you will choose to work with me again. I know this long-term
relationship will only be sustained if it is founded on your trust in
me carrying out the work with the highest standards of confidentiality,
discretion and professionalism. I will guarantee this.
As a member of the Market Research Society, I identify with their core
values of professionalism, excellence and effectiveness and comply with
the Code of Conduct.